We would like to show you a description here but the site won’t allow us. 4) Men have been on Twitter for an average of 502 days - women 496. tweet 5) There are over ten times as many men that have “verified” Twitter accounts as women. tweet If you’re more of a visual person, below is a pretty little graphic that shows the same thing. What I was most surprised by in looking at the data that despite there.
- The words Proud Boys took on a whole new meaning this weekend as gay men flooded Twitter with messages of love and acceptance using the hashtag #ProudBoys.The celebration of LGBTQI pride was a.
- Less than a week after the far-right group the Proud Boys were mentioned at the presidential debate, the group's name is being taken over on Twitter by gay men. During the debate last Tuesday.
Here’s a scenario you might recognize if you’re a woman dating a social media butterfly: You’re sitting on the couch together silently watching TV. When you take a moment to peek at your Twitter feed, you see your significant other has been sharing a stream of personal thoughts about House of Cards with the Twitterverse—even though he hasn’t uttered a word to you.
It’s no surprise that men tend to be more tight-lipped than women about their thoughts and feelings, but social media is creating a haven for some men to express themselves online in ways they don’t in person—and never would have before. From a relationship perspective, that can be a good and bad thing. Women can now turn to social media to get more insight into what their partners think, but where’s the intimacy in that when those feelings are also being broadcast to hundreds of Facebook friends and thousands of Twitter followers?
Recent data from Pew Research Center suggests that social media is making its way into relationships more than ever, with 74% of couples surveyed saying the Internet has impacted their relationship in a good way. Women are more likely than men to use social media, with 71% of women participating compared with 62% of men, according to the latest report from Women’s Media Center. However, what psychologists and researchers find especially interesting is that, while women are equally willing to share the the thoughts they spew out into the digital ether with someone face to face, men are much less likely to do the same.
Eva Buechel, a PhD candidate at the University of Miami who has studied why people share content online, has found that men and women who experience social anxiety, and therefore have a greater need to express their negative emotions and seek support, are equally likely to maintain a blog or social media account. However, “while socially apprehensive females share equally across different communication channels—face to face or microblog—males seem to show a very strong preference for microblog,” Buechel says. Introverts also find it easier to share their thoughts online than in person.
Other research from Northwestern University shows that men are increasingly more likely to share their creative work, like writing, music, or art, online. Nearly two-thirds of men in a 2008 study said they post their work online, compared with only half of the women who reported posting.
Females, of course, are well versed at expressing their feelings. “Women usually have close and intimate friendships, which might make it easy to approach a friend when they need to talk to someone,” says Buechel. “Men have different relationships with their friends, and they might find it more difficult to approach someone in particular to talk to when they need someone to listen or comfort them.”
Such friendship dynamics can contribute to men feeling more apprehensive about expressing themselves when it comes to real, rather than digital, life. “When men are texting, emailing, or communicating through another technological channel, they feel less threatened and are more likely to share their thoughts and feelings because they don’t have to deal with the reaction from the other person in-person, in real-time,” says Dr. Seth Meyers, a Los Angeles psychologist.
That’s one reason Avidan Ackerson, 28, a software engineer in New York with three different Twitter accounts, tends to share more personal things on Twitter than he does on Facebook. “I don’t necessarily always want someone who knows me well to know things about me, but I want someone to know these things,” he says.
Ben*, 28, who works in commercial real estate finance in New York City and tweets as much as 50 times a day, has yet to reveal his Twitter handle to the woman he’s been dating for a month, even though he tweeted about their first date shortly after it happened. “It’s not something I am embarrassed to share, but it’s a level of intimacy we have not yet achieved in real life,” he says. And it will probably be months before they become Facebook friends.
“Connecting online offers men the illusion of security, even though it often causes frustration later among their dates who are wondering, ‘Why is he different and more closed when we’re actually together?’” Meyers says.
Though frustrating for women who prefer face to face communication with their mates, social media may offer a halfway point. “Men are not very good communicators,” says Michael Busby, 47, a system programmer and lecturer at Murray State University in Murray, Kentucky, and an avid blogger. “When we get frustrated, we really start to break down. There are times when [I get overwhelmed in the classroom], I start to stutter. I have to calm down. But a controlled environment encourages us to have more confidence.”
Jessica Riches, 23, a social media consultant in London says her boyfriend, who tweets constantly, is pretty good at communicating. But visiting his Twitter page and seeing everything from his day-to-day activities to his thoughts and feelings can make her feel closer to him as well. “I look at it more regularly [when] I miss him and wonder what he’s up to.”
Still, for a woman from Venus and a man from Mars, there’s something frustrating about a man’s willingness to communicate with thousands of people—some friends, some strangers—in a way he can’t seem to do with the person lying right next to him in bed.
*Name has been changed for privacy.
Get our Health Newsletter. Sign up to receive the latest health and science news, plus answers to wellness questions and expert tips.
Thank you!For your security, we've sent a confirmation email to the address you entered. Click the link to confirm your subscription and begin receiving our newsletters. If you don't get the confirmation within 10 minutes, please check your spam folder.
Twitter has attracted tremendous attention from the media and celebrities, but there is much uncertainty about Twitter’s purpose. Is Twitter a communications service for friends and groups, a means of expressing yourself freely, or simply a marketing tool?
We examined the activity of a random sample of 300,000 Twitter users in May 2009 to find out how people are using the service. We then compared our findings to activity on other social networks and online content production venues. Our findings are very surprising.
Of our sample (300,542 users, collected in May 2009), 80% are followed by or follow at least one user. By comparison, only 60 to 65% of other online social networks’ members had at least one friend (when these networks were at a similar level of development). This suggests that actual users (as opposed to the media at large) understand how Twitter works.
Although men and women follow a similar number of Twitter users, men have 15% more followers than women. Men also have more reciprocated relationships, in which two users follow each other. This “follower split” suggests that women are driven less by followers than men, or have more stringent thresholds for reciprocating relationships. This is intriguing, especially given that females hold a slight majority on Twitter: we found that men comprise 45% of Twitter users, while women represent 55%. To get this figure, we cross-referenced users’ “real names” against a database of 40,000 strongly gendered names.
Even more interesting is who follows whom. We found that an average man is almost twice more likely to follow another man than a woman. Similarly, an average woman is 25% more likely to follow a man than a woman. Finally, an average man is 40% more likely to be followed by another man than by a woman. These results cannot be explained by different tweeting activity – both men and women tweet at the same rate.
These results are stunning given what previous research has found in the context of online social networks. On a typical online social network, most of the activity is focused around women – men follow content produced by women they do and do not know, and women follow content produced by women they knowi. Generally, men receive comparatively little attention from other men or from women. We wonder to what extent this pattern of results arises because men and women find the content produced by other men on Twitter more compelling than on a typical social network, and men find the content produced by women less compelling (because of a lack of photo sharing, detailed biographies, etc.).
Senior Men Twitter
Twitter’s usage patterns are also very different from a typical on-line social network. A typical Twitter user contributes very rarely. Among Twitter users, the median number of lifetime tweets per user is one. This translates into over half of Twitter users tweeting less than once every 74 days.
At the same time there is a small contingent of users who are very active. Specifically, the top 10% of prolific Twitter users accounted for over 90% of tweets. On a typical online social network, the top 10% of users account for 30% of all production. To put Twitter in perspective, consider an unlikely analogue – Wikipedia. There, the top 15% of the most prolific editors account for 90% of Wikipedia’s edits ii. In other words, the pattern of contributions on Twitter is more concentrated among the few top users than is the case on Wikipedia, even though Wikipedia is clearly not a communications tool. This implies that Twitter’s resembles more of a one-way, one-to-many publishing service more than a two-way, peer-to-peer communication network.
Bill Heil is a graduating MBA student at Harvard Business School, and will start at Adobe Systems as a Product Manager in the fall. Mikolaj Jan Piskorski is an Assistant Professor of Strategy at HBS who teaches a Second Year elective entitled Competing with Social Networks. Bill undertook research for parts of this article in the context of that class.
i Piskorski, Mikolaj Jan. “Networks as covers: Evidence from an on-line social network.” Working Paper, Harvard Business School.
ii Piskorski, Mikolaj Jan and Andreea Gorbatai, “Social structure of collaboration on Wikipedia.” Working Paper, Harvard Business School.